23Aug

YouTube Success: How to Create a Successful YouTube Channel

By Michael StelznerPublished August 23, 2013 Do you use video in your marketing? Are you wondering how YouTube can help promote your business? To learn about how to get started with marketing your business with YouTube, I interview Gideon Shalwick for this episode of the Social Media Marketing podcast. More […]

22Aug

How to Drive More Traffic to Your Blog Posts From Social Networks

By Andy CrestodinaPublished August 22, 2013 Do you want people to click on your blog posts when others share them on Facebook, LinkedIn and Google+? Is your blog optimized for the best visual display when people share your content? Are your posts are accompanied by a nice picture with an accurate […]

21Aug

LinkedIn Revamps Pulse Apps With Faster Search, More Discovery Tools

When LinkedIn acquired newsreader Pulse earlier this year for $90 million, it said the Pulse apps would remain and the two companies would instead find ways to work together. Today, LinkedIn continues to make good on those promises with an update to the Pulse mobile apps on both iOS and Android, […]

21Aug

How to Use Tumblr for Your Business

By Jayson DeMersPublished August 21, 2013 Are you wondering if Tumblr could help your business? Are you unfamiliar with Tumblr and wondering how to get started? Do you want to let a new set of customers share your brand or product on this social platform? If so, keep reading as […]

20Aug

How to Improve Your Marketing With Facebook Apps

By Mike GingerichPublished August 20, 2013 Want to grow your email list or drive more people to your business? Are you looking for ways to connect Facebook to your business goals? In this article, I’ll show you common goals of four different industries and how Facebook apps are helping meet […]

19Aug

Losing Our Childhood To LinkedIn

What’s scarier than a 14-year-old girl choosing her sexiest Facebook profile pic? Maybe a 14-year-old girl inflating her résumé on her new LinkedIn profile. Childhood used to be a time of self-exploration, but the Internet is pushing kids to define themselves early and put that facade on display. This dynamic […]

19Aug

LinkedIn Growing Up: Opens Up To High School Students Over 13, Launches Dedicated Pages For Universities Worldwide

While there has been quite a lot of discussion about how Facebook may be losing its cache among younger users who are going elsewhere for their social media kicks, today LinkedIn made a bold move to start reaching out itself to this very lucrative, if fickle, audience: is beginning to […]

19Aug

12 Ways to Get More Pinterest Followers

By Mitt RayPublished August 19, 2013 Are wondering how to get more Pinterest followers? Are you looking to increase your Pinterest engagement and drive traffic? In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business. Why More Pinterst Followers? More Pinterest […]

17Aug

How LinkedIn Became A Wall Street Juggernaut

Glenn Solomon is a Partner with GGV Capital. Some of his recent investments include Pandora, Successfactors, Isilon, Domo, Square, Zendesk, Quinstreet and Nimble Storage. His personal blog, focused on growth stage entrepreneurs who are thinking big; can be found at here. Follow him on Twitter @glennsolomon. In 2010, had you suggested to the smartest […]

17Aug

Facebook Reveals Most Users Are Mobile: This Week in Social Media

By Cindy KingPublished August 17, 2013 Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Reveals 78% Of US Users Are […]

16Aug

Facebook Contests: How to Get Your Fans Excited

By Michael StelznerPublished August 16, 2013 Have you ever run a Facebook contest? Are you wondering if you should use them for your business? To learn about Facebook contests, I interview Andrea Vahl for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing […]

15Aug

3 Strategies for Finding Customers With Social Media

By Rick MulreadyPublished August 15, 2013 Do you need a strategy to reach your ideal prospects with social media? Are you overwhelmed by all the social media options? If so, you’re not alone. Social media overwhelm is one of the biggest challenges businesses face. In this article, I’m going to […]

14Aug

How to Use LinkedIn Sponsored Updates

By Linda ColesPublished August 14, 2013 Are you wondering how to use LinkedIn Sponsored Updates? Does your business have a LinkedIn company page? Do you want to grow your following outside of your company page? In this article I’ll show you 6 steps for creating and measuring the impact of […]

13Aug

16 Social Media Marketing Tips From the Pros

By Cindy KingPublished August 13, 2013 Are you looking for the latest social media marketing tactics? Do you want to know what the social media marketing pros are doing today? Keeping up with the latest social media changes is not always easy, and our social media marketing tactics may need […]

12Aug

How to Use Facebook Apps to Promote Your Business

By Ben PickeringPublished August 12, 2013 Is your Facebook Page working for your business? Have you considered using Facebook apps, but don’t know where to start? In this article I‘ll highlight some of the most popular uses of apps, as well as a few individual apps, so you can find […]

10Aug

Facebook Changes News Feed Algorithm: This Week in Social Media

By Cindy KingPublished August 10, 2013 Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Updates the News Feed Ranking Algorithm: […]

09Aug

Social Media Tools: How to Simplify Your Social Media Marketing

By Michael StelznerPublished August 9, 2013 Are you looking for a better way to manage your social activities? Are you wondering what tools can help your social media marketing? To discover free or low-cost tools to simplify your social media marketing, I interview Ian Cleary for this episode of the […]

08Aug

9 Reasons to Attend Social Media Success Summit 2013

By Patricia RedsickerPublished August 8, 2013 Could your social media marketing efforts use a boost? Are you looking to improve your professional development when it comes to social media? Do you feel overwhelmed by endless social media platform changes? If so, Social Media Examiner has just the event for you. […]

07Aug

Six Ways to Grow a LinkedIn Group: Tips From the Pros

By Cindy KingPublished August 7, 2013 Are you part of a LinkedIn group that has stalled? Do you want to create a LinkedIn group? LinkedIn groups can be a great way to network with your customers, peers and other professionals in your industry. But it can be challenging to grow […]

06Aug

How to Use Facebook Power Editor: A Detailed Guide

By Jon LoomerPublished August 6, 2013 Are you looking for a better way to manage your Facebook ads? Do you want access to new Facebook advertising features as soon as they’re available? Facebook offers a powerful and often overlooked way for marketers to do amazing things with ads. In this […]

05Aug

LinkedIn Now Lets Jobseekers Apply For Positions Directly Via Its Mobile Apps

Last month, LinkedIn introduced the ability for users of its social network for the working world to search for jobs via its iOS and Android mobile apps. Now it will let jobseekers seal the deal, so to speak: from today, users will start to be able to actually apply for […]

05Aug

3 Unique Ways to Use Pinterest for Business

By Cynthia SanchezPublished August 5, 2013 Does your business have a clear Pinterest strategy? Have you been struggling to figure out how Pinterest could help market your business? Pinterest represents a massive opportunity for both consumer-focused and business-to-business companies. In this article, I’ll show you three ways to build a […]

03Aug

Facebook Embedded Posts: This Week in Social Media

By Cindy KingPublished August 3, 2013 Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Introduces Embedded Posts: Facebook’s Embedded Posts […]

02Aug

Overcoming Fear: How to Break Through and Get Stuff Done

By Michael StelznerPublished August 2, 2013 Is fear holding you back in your business? Are you wondering what you can do to face your fears? To learn about the kinds of fears we deal with as marketers, I interview two small businesses owners for this 52nd episode of the Social […]